Sunday, April 6, 2014

JWEL - A Royal Treat by F&N Creameries Singapore

Ice cream lovers can now enjoy the taste of royalty with JWEL.  F&N Creameries Singapore introduces the Ice Cream Empire with five fascinating nobles, The Duke of Vanilla, The Countess of Tiramisu, The Duchess of Double Chocolate, The Earl of Caramel and The Baron of the Black Forest, each with distinctive flavours.

Thanks for the Royal Treat, F&N Creameries Singapore.  Loving these!

Decadently coated in thick, almond-flecked chocolate, every stick exudes its own indulgent twist to the classic flavours of Vanilla, Tiramisu, Double Chocolate, Caramel and Black Forest. Each regal stick of JWEL ice cream offers a luxurious, immersive experience of delicious decadence and intriguing imagination.

Announcing the Arrival of JWEL: Entertaining Your Tastebuds
The JWEL royals are well-loved because they know how to satiate their subjects. With the help of their mischievous, fun-loving and ever resourceful Jesters, the perfected sweet creations from the wondrous range are now available for everyone to savour.

The Assortment of JWEL Ice Cream - Vanilla, Tiramisu, Double Chocolate, Caramel and Black Forest

Ride in luxury, courtesy of the JWEL royalties, on a free shuttle service along Orchard Road on Saturdays and Sundays for 4 weekends starting from 12 April 2014, 2:00pm to 6:00pm. The special rides are decked with golden fabric, designed to look like a grand hall, and complete with Class 95 DJs and JWEL Jesters on deck to entertain the crowd.

Win a Trip to Stay in a Castle!

One lucky consumer will win the opportunity to live in a castle. Between July and August 2014, F&N Creameries Singapore will hold a lucky draw contest, affording the top winner a once-in-a-lifetime experience of staying in a real life, medieval castle. Details of the contests will be announced shortly.

The JWEL royal range is available at selected 7-Eleven stores at a retail price of S$2.95/stick. These enjoyable treats are also available in four-stick multipacks in all hyper/supermarkets for a suggested retail price of S$9.80. Public can look out for the JWEL Royal Booth and get to sample the JWEL Vanilla flavoured ice cream during this initial launch period.

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